Elevated Minimalism

For the UTW Single Vineyard range, the brief was clear: a minimal, stripped-back label to stand in elegant contrast to their more ornate ranges. Resisting the urge to create highly illustrative designs that the wine names might suggest, resulted in a clean aesthetic where a single, organic line cuts through each variant name. A wraparound label with subtle foiling, spot gloss, and a small icon for each wine adds just enough texture to elevate the minimalist layout, proving simplicity can be powerfully sophisticated.