Wines of Earth & Sky

For Aeon Wines, the personal brand of 5th-generation winemaker Alisdair Tulloch and his wife Kaneisha, the design needed to reflect a deep respect for the land. Alisdair, who strives for excellence and sustainability within the family business at Keith Tulloch Wines - the Hunter Valley’s first certified carbon neutral vineyard (also a client of Side B) - brings that same deep respect for the land to Aeon's estate-grown, single vineyard wines from Central Pokolbin. The concept revolves around a Fibonacci spiral, symbolising the ancient, ever-changing landscape that shapes the rich Hunter Valley soils. Incorporating sun and astral symbols, the design visually communicates the profound connection between the land, its "aeons" of formation and the character of these unique wines.