Cracking the code

Inspired by the Enneagram personality theory, which classifies individuals into nine distinct types, this design was a fascinating exploration for an experimental wine made from nine different varieties. We approached this project with great enthusiasm, weaving numerous messages and codes within the design itself. Print embellishments were key to enhancing the puzzle, with some messaging subtly hidden in high-build varnishes and tactile embossed braille elements. This project showcases how thoughtful design can engage and invite deeper interaction, creating a unique and memorable experience that mirrors the wine's own complexity.